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One powerful, natural cleaner for every surface

  • Natrie's all purpose, hormone safe, allergen friendly cleaner
  • Natrie's eco-friendly, endocrine disruptor free all purpose cleaning solution
  • Natrie's Natural, Eco-Friendly, All Purpose Cleaner
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Cleaning made kinder, one spray-wipe-shine at a time

  • Powerful, non-toxic cleaning solutions by Natrie

    Seriously Powerful Cleaning

    Tough on dirt, tested by the pros. Our formula is trusted by professional cleaners to meet the highest standards, cutting through grease adn grime with ease. One simple solution for a sparkling, chemical-free home.

  • Kind To The Planet

    One bottle of concentrated all-purpose cleaner is all you need for your whole home. Diluted at different concentrates for different jobs in teh home, each 100ml bottle makes 4-5 refills. No single use plastic, no wasted water and fewer emissions - just smart, sustainable cleaning.

  • Low Allergen & Hormone Safe

    Natrie does not contain major fragrance allergens or essential oils contained in other eco-friendly cleaning products. Just a pure, highly effective concentrate that's gentle on your home, kind to your skin and safe for the whole family - including pets.

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Meet Lauren

As a mum to five wonderful (but often messy!) kids and the owner of a professional cleaning company, I know first-hand the need for cleaning products that are both safe and seriously effective. I also feel a huge responsibility to my team of cleaners - their health and wellbeing matter. That’s why I created Natrie: a range that’s tough on dirt but kind to people, homes and the planet.

Allergy rates are rising worldwide, with more people experiencing conditions like asthma, eczema, and chemical sensitivities. On top of that, many everyday cleaners contain synthetic fragrances and preservatives that can interfere with hormonal balance—something most people don't even realise.

Natrie was founded on the belief that powerful cleaning doesn’t need harsh chemicals. Our range harnesses the strength of safe, time-tested ingredients- designed to be effective, multi-use and easy to use.

Working with our chemist, we tested and refined every formula on real-life dirt and grime, ensuring professional-level results with only safe, low-allergen ingredients. The result? A powerful blend of chemistry and cleaning expertise that works brilliantly - without compromise.

Our Story